#1 🐕

I thought this was super interesting and relatable to airports.

It looks like Petsense (an ecommerce brand) set up a scrolling homepage including an affiliate system selling pet parents local Grooming services.

Petsense drives 30k+ unique visits to their site each month through various traffic sources. Why not let them shop around why they are there.

Airports do this while you’re waiting for your flight. They offer drinks, snacks, etc… because you’re stuck waiting for your flight for 2-4 hours. It’s traffic that would be there anyways and they are capitalizing on it.

#2 🐕

Quick and easy key components for your growth team to follow Day 1.

#2.5 🐕 🐕 Sponsor S/O: Pet Creative Co

Lets say you’re a pet brand and you need ad creative.

You either:

a) hire an expensive agency
b) find a pet owner on IG and pray they deliver what you need

But what if creating content was as easy as ordering Dominos Pizza?

Meet Pet Creative Co they match you with an affordable vetted Pet Creator in the U.S within 12 hours. Join their waiting list for engaging high-converting ad creative for your online pet brand.

#3 🐕

65k pets stores is a lot.

I did an audit of pet brands using Shopify vs Woocommerce.

AND THE WINNER IS….brands using Shopify are factually driving more revenue than brands that are not.

Doesn’t mean you can’t win on Woo but wanted to share if you were on the fence of making the switch.

Those are my favorites. Which one did you like best?

austin

p.s. forward this to your friends in the dog industry so they can get a few of these golden nuggets!

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p.s.s [sell more pet products with fresh creative] pet creative